| BACKGROUND |
|
Founded in 1995, Afrique Expansion Inc. is a communication and international development consultancy firm whose mission is to promote relations and business partnerships between Canadian and African companies. In 1998, faced with an ever-increasing demand for information on North American and African markets, the firm launched a magazine, Afrique Expansion Mag, whose aims were, on the one hand, to make the case for the vast economic potential of African countries and to make North American entrepreneurs and investors aware of the business opportunities available in those markets and, on the other, to help African businesses and countries discover North American expertise and know-how and the staggering possibilities for financing and partnership existing in the New World. The rapid growth of both enterprises lead to the founding, in 2001, of Groupe Geram Communications Inc., a holding group with the mandate to coordinate and manage all enterprises under its umbrella.
|